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February 8, 2016

Augmented Reality & Digital Signage

In the past, we’ve discussed how documenting the past and staying informed in the present can give you insights towards the future. This week, we’d like to discuss an example of one place we at Freshwater see a potential future for digital signage: augmented reality. But first, let’s start by clarifying the difference between augmented […]

February 2, 2016

Tools of the Trade: A guideline for using Then, Now and the Future in your industry

In Digital Signage, we work with a lot of technology, technology that changes quickly. New machines, new software, and new ideas are emerging almost faster than we can follow. And in industries where staying relevant means staying in business, staying on top of trends and converging technologies is important, to put it lightly.  So, how do […]