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January 10, 2020

DIGITAL TAG SUCCESSES

2019 was another record year at Freshwater Digital for both continued business growth and new industry opportunities, including digital tags successes. Throughout the year our team had the chance to explore new and innovative ways for implementing the e-ink digital tag technology and our solutions into industries outside of the prominent grocery retail environment.  With […]

#DigitalTags
February 14, 2019

Emerging Digital Signage Trends in 2019

Where digital signage is going in 2019

December 17, 2018

Concepting Content

What are best practices for concepting digital signage content? One of the most important aspects of digital signage isn’t just about the screen, butwhat goes on it. It is said that “Content is King,” so, when it comes to digital signage,how do you come up with that content?How to StartFirst, you have to have an […]

November 19, 2018

Digital Signage Data Visualization

Digital signage data visualization leads to successful businesses in this day and age. Employees and stakeholders desire and even need constant and detailed information on everything an organization is doing. This can range from analytics on logistics to employee retention and satisfaction surveys and everything in-between. Logistics   Data shows associates exactly where they stand […]

November 5, 2018

Targeted Content in Public Spaces

What are some ways to serve targeted content when you’re dealing with public spaces and a bunch of demographics at once? One of the most difficult challenges in serving up relevant content is successfully creating and displaying targeted content when there is a multitude of demographics. The problem with a diverse space is that the […]

July 31, 2018

Transparent Display Content Production

 A question we recently received and one that has came up more frequently over the years is – How to design content for transparent displays? First – What is a transparent display? Transparent displays use a semi-transparent glass or film that allows content to be played on it while simultaneously being able to see through […]

June 25, 2018

Leverage Digital Signage Content

We were recently asked a question for the industry regarding content – “What can creative agencies and content producers do to deliver better solutions to end users who leverage digital signage?” Agencies, production houses, and creative freelance bohemians (as my insurance agent calls them) all exist because really good creative strategy is hard to pull […]

June 5, 2018

DSE 2018 in Review

Looking Back at DSE 2018 DSE 2018 was such an innovating and eye-opening experience. As a consultant in this industry we are thinking outside the box daily to come up with new and innovative solutions for our clients. Not only was DSE a reinforcer that the world is going digital at a high speed, but […]

May 9, 2018

Why Include Digital Signage in Your Construction Plans

Integrating your IT and digital infrastructure to your new building, store, or remodel project is essential. Implementing digital signage is always easier and more seamless if included in the original design, infrastructure, and budgets for your organization’s next steps. New Construction & Digital Signage Design One of the most important aspects of your new building […]